The digital age has arrived. Every industry is going through a digital transformation, and the time has come for the apparel industry to follow the suit. Fashion has become a winners-take-all business, where size or heritage matters little when compared to technology. Over the past decade, the vast majority of fashion companies have battled to barely break even, while only the top 20%, who were the bold early adopters, delivered all of the industry’s economic profit.
Top performers make speed to market a priority and have adopted a more sophisticated model based on understanding what the consumer wants. This model allows them to incorporate what has been selling and respond quickly to what is generating early sales.
So what really makes a winner? Here’s what we think can do the trick. Better collaboration leads to faster decisions, and ultimately better products, so collaborate closely with your customers at the very beginning. Create and present hundreds of digital samples within a few weeks; winners have significantly reduced time to market by showcasing digital samples at sales meetings or even just internally to make faster decisions. Digitization of concept, design, and sampling can cut many weeks from the typical process, which is often slowed by multiple handoffs.
Want to hop on the winners’ bandwagon? Here’s how we can help! At vPersonalize, we envision a day when supply chains work without any friction. Products get manufactured exactly as designed in a single iteration. Everything from design to production works predictably and repeatedly, every single time. We help the apparel industry move faster, so you can spend more time doing what creates value and less time fixing problems. What this means is that you can create more products in less time, save big on costs and eliminate errors. It also means you can now just make what sells, when it sells instead of carrying a large inventory.
Catapult your business to the next level at http://www.vpersonalize.com